It is not enough to create a platform for online sales. We need a global strategy that identifies the aims, the target markets and the internal or external members of the team who will be involved.
It is a technical as well as managerial selection, aimed to have standard procedures, satisfactory sales results and a correct indexing of the project.
It is a project that involves IT, logistics, back office and administration professionals in order to increase efficiency and profitability.
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